My location-agnostic PR agency life | Yeiny Hernández
Hello! I am Yeiny Hernández, Art & Design Lead at Tyto, and this is my location-agnostic life. In this series, we want to highlight the freedom our model enables and how we navigate any challenges it presents.
What’s your morning routine?
I tend to feel very sleepy in the mornings and have a hard time waking up, but once I do, all my mornings start with a cup of coffee with milk and a good breakfast (the best meal of the day) while reading the news or listening to some music. For some time now, I have started exercising in the mornings and I have to say that it gives me a bunch of energy.
How do you organise your day?
I am an organised person. I like to make a list of my daily priorities to be done during the day and prioritise what is most urgent.
When are you the most productive?
I consider myself a fast person who likes, from time to time, to work under pressure, so for me any hour can be productive. I work with the whole team, so many times the needs arise without warning, but I think mid-morning is when I feel most productive. the sleepiness is gone, I feel more energetic, and for me time seems to last an eternity to do a thousand things.
What is your favourite workplace?
I would say that it is working from a beach. It’s a great experience, but let’s face it, it’s not something that can be done on a daily basis. I miss the office from time to time, but the serenity and peace of mind that working from home gives me is wonderful. I’ve managed to create a dynamic environment which allows me to finish work without wanting to rush off from home after our business hours are finished. I don’t have my own office, but I have managed to establish spaces and routines that allow me to work better and feel more relaxed.
For some time now, I’ve been mixing things up by visiting different coworking spaces a couple of days a week, to keep myself connected with people and avoid feeling isolated.
What’s your favourite thing about working remotely?
In my opinion, the greatest benefit of working remotely at Tyto is the flexibility it provides. The ability to manage my schedule and balance my work with my personal life is invaluable. This work model also gives me more independence, responsibility, and fosters greater trust within the team. I love being able to work from any location (I’ve even done it on an airplane!), as it allows me to explore the world without neglecting my responsibilities. Work can travel with me, and I have the freedom to organise it in a way that suits me best.
What do you miss about working in an office?
I really miss being able to talk face-to-face with my colleagues, as well as getting up, getting dressed and leaving the house to go to the office. I don’t miss the time wasted on public transportation, but I do miss that “good morning!” when you enter the office, the mid-morning laughs when someone says something, and our Spanish lunch break together (my favourite). Or just being able to turn around and ask something out loud. That human warmth is what I miss the most, the camaraderie you get with your colleagues when you see them every day.
What’s your secret weapon?
My speed is my secret weapon! As I said before, I like to work under pressure, and when I must deliver something right away, I feel more productive – and that doesn’t mean that the quality of my work is lower, quite the contrary. Another of my weapons is my ability to get straight to the point and do my best.
What is the culture like at Tyto?
At Tyto, I found a new way of working. The possibility of working in a more flexible way, the multiculturalism of my colleagues, the number of languages they speak and how talented they are – these are all things that surprised me from day one. But I think that above all, it is knowing that you can contribute to the growth of the company, and that you are here because they believe in you, in your work and that your ideas are always welcome.
What do you like most about working at Tyto?
The team, without a doubt. I have met some amazing and talented people. From day one, which was not easy because I broke my ankle the day before joining, everyone has been kind and welcoming. Every day I find that push I need to keep giving my best, reach my goals and, together, make this incredible project grow.