PR WITHOUT BORDERS™ BLOG
AN AWARD WINNING TEAM DELIVERING AMAZING WORK
Tyto’s innovative PR agency model and approach has been recognised through multiple industry awards. In its first year Tyto was crowned New Public Relations Consultancy of the Year no less than four times by four separate judging panels for the CIPR Excellence Awards, the PRCA Dare Awards, the PR Moment Awards and the PRCA Dare Awards Grand Prix.
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Tyto is a PR agency that has been built from the ground-up around the needs of clients. We are focused on solving business challenges. We support your wider sales and marketing strategy. We deliver clear ROI and our fees are based on our results. We offer cutting-edge, creative and insights-driven PR.
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Our European team works as one across communications disciplines and borders to support and extend the reach and impact of your marketing strategy. We are a full-service PR agency and we formulate and deliver campaigns against our own five-stage methodology.
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In the news
Alteryx on Le Journal du Net
Alteryx is a code-free data analytics and data visualisation platform. Its ambition? To bring AI within the reach of business experts. And it's on track.
Supplyframe on Forbes
The year 2021 has been characterised by constant supply chain disruptions and delays for the electronics industry, as well as incredible resilience and ingenuity on the part of players seeking to overcome these obstacles.
HypeAuditor on Econsultancy
How will social evolve in 2022? Industry experts give insight on what the next year could bring, from social commerce, the changing roles of influencers, and the continued domination of TikTok.
Tuum on FinanceFWD
SweepBank, a new digital bank from Ferratum Bank, relies on Tuum’s (formerly Modularbank) modern and flexible core banking platform to offer customers a personalised user experience.
Riskified on LSA
Roman Korobkov, head of product at Riskifield, explains in an op-ed for LSA how merchants can protect themselves to avoid the hijacking that sometimes occurs to circumvent this new payment regulation.
Reporters Without Borders on The Times
Statistics from Reporters Without Borders show that there are 488 media professionals in prison, an increase of 20 per cent in the past year.
Reporters Without Borders on Press Gazette
According to the annual report by our pro bono client RSF, 46 journalists were killed in connection with their work in 2021 and 488 are in prison.
Snowflake on manager magazin
More and more competitors are surrounding SAP, like Snowflake, and investors are not yet buying Christian Klein's cloud strategy. Now time is running out.
HypeAuditor on Stratégies
They have thousands or even millions of followers on social networks, but they only exist digitally... Virtual influencers are a growing trend that inspire brands.
Remote on Raconteur
Companies are creating senior roles focused on getting the best from their dispersed workforces. What are the key demands of this exacting, yet exciting, new position?
Workato on Computer Weekly
Automation is crucial in business. If companies rely on hybrid working models, automation can offer decisive advantages.
Coupa on Handelsblatt
An exclusive analysis of 6500 online retailers shows: Customers are oversaturated and unsettled. Black Week sales have declined for the first time.
Reporters Without Borders on iNews
Hong Kong activist Nathan Law describes the ‘sad and terrible’ reality of dozens of journalists being detained in China following a report by Reporters Without Border
Riskified on B Smart
With the roll-out of vaccines and the easing of Covid-19 restrictions, there is renewed hope. To ensure the stability of the business, managers must focus on financial maturity.
Reporters Without Borders on The Independent
The country now accounts for a quarter of all jailed journalists in the world, according to a new RSF report.
Allegiance to Xi Jinping now a requirement for China’s journalists as stranglehold on press tightens
Reporters Without Borders on The Telegraph
As the Chinese Communist Party bolsters the cult of personality around the president, a free press is being squeezed out, RSF report finds.
Alteryx on B Smart
44% of French executives believe that their organisation is lagging behind the competition in the area of data, according to a study conducted by YouGov for Alteryx. Digital transformation is moving at a rapid pace compared to the training provided.
ClickUp on RTE Ireland
Two hundred new jobs are to be created in Dublin over the next two years by productivity platform, ClickUp. The US technology firm is to open a new European headquarters here as part of its international expansion.
HypeAuditor on CB News
Alex Frolov, CEO of HypeAuditor reveals his predictions for 2022 in the field of influencer marketing. Influencers will increasingly become brand ambassadors instead of one-offs
Coupa on Handelsblatt
Retailers are advertising high discounts again, but customers have to look closely. Because this year it is particularly difficult to find good deals.
Coupa on Raconteur
Retailers will hope that this year’s sales event can bring in additional revenue that’s desperately needed after a challenging year. Research by business supply management software company Coupa reveals that supply chain disruptions are the biggest Black Friday concern for UK retailers, with 64% listing it as their biggest challenge.
Esri on Wirtschaftswoche
While many big tech personalities like Twitter co-founder Jack Dorsey eventually hand over the reins of their company, Jack Dangermond remains. He is one of the longest-serving bosses in the fast-moving tech industry.
Coupa on The Times
The annual discount shopping frenzy has put supply chains under greater pressure. Shoppers are expected to spend £9.18 billion next weekend, about 15 per cent more than last year and almost 7 per cent higher than pre-pandemic levels.
Coupa on Handelsblatt
Retailers are facing further problems due to the worldwide supply bottlenecks, up to and including gaps on the shelves at Christmas. But the crisis also has its beneficiaries.
3D Systems on ZDNet France
The automotive and transport sector has undergone a major transformation in technology and innovation. It goes far beyond the propulsion system, says Kevin Baughvey of 3D Systems.
Collibra in Wirtschaftswoche
Fast-growing software companies around the world are being showered with capital. Many want to do lucrative business with German corporations and SMEs. But entering the market often requires more work than expected.
Digital Poverty Alliance on The House
The pandemic exposed how much has already been digitised, how damaging digital poverty can be for individuals and society as a whole. This is why MPs have come together across parties to chair the Digital Poverty and Inequalities Summit.
HypeAuditor on Cosmopolitan
The Koh-Lanta adventurers surprise us every week, but what about their lives outside the show? Find out more about their jobs and income on Cosmopolitan France.
Collibra on CNBC
At a $5.25 billion valuation, Collibra is now worth double the $2.3 billion investors valued the company at last year.
Alteryx on BBC News
How new software is aiding people from diverse backgrounds forge careers in the data science sector
Getty Images on CB News
A study from Getty Images reveals that 87% of French people would be willing to adopt a more sustainable lifestyle if it cost them the same or less.
ClickUp on TechCrunch
ClickUp, which provides a set of tools that lets its users tackle project management, document collaboration, spreadsheets, chat and goals from a single platform has raised $400 million in a Series C funding.
Avanade on Microscope
Avanade has made a move to bolster its standing in the Microsoft ecosystem by acquiring Quantiq, which specialises in the vendor’s business applications.