Posts

AI in PR and communications: will it change anything at all?

Many people are growing weary of AI-led communication and looking…

Thinking like engineers: how public relations can help businesses win in the ‘era of less’

According to Gartner’s Annual CMO Spend Survey released in…

Mentors and teachers. The CEO guide to the role of mentors in the start-up world

Entrepreneurial success is not a stroke of luck. Even with the…

Insight Ignites Impact: Tyto’s approach to creativity 

Creativity is often seen as a fleeting and even magical force…

Perfect pitch: Successful story placement in 2024

Keen to see more success with your pitches? Want to understand…

Six ways business leaders can be inspired by Jurgen Klopp’s management of Liverpool Football Club

The football world was recently in shock when Jurgen Klopp announced…

Leadership redefined: My journey of authenticity and growth

When I embarked on the transformative journey of the Xec. —a…

Forging a new path in Europe

The many nuances and intricacies of each country in Europe has…

SM DAY: 12 social media facts you need to know in 2023

It is difficult to deny the importance of social networks in…

Why your marketing campaign needs to start with a hero

When Bonnie Tyler proclaimed she was holding out for a hero,…