InsightsTyto Tech 500UK Top 50

Tyto Tech 500: UK’s Top 50 Technology Influencers

The Tech 500 is Tyto’s proprietary data-driven ranking B2B technology influencers in the UK and across Europe based on in-depth analysis and multiple data points.

2025 Tyto Tech 500: UK Highlights

British influencers account for 37.4% of the Tyto Tech 500 in 2025, which includes individuals across the UK, Germany, France, and the Netherlands. This is an increase on the previous year, when the UK made up 24.2% of the ranking.

Download the report to see the full top 100 list for the UK.

  • 84.5% of UK influencers ranked in this year’s Tyto Tech 500 run a blog, newsletter, podcast or YouTube channel.
  • 21.7% of UK journalists in the Tyto Tech 500 are ‘multi-hyphenate’ influencers with an active presence across two or more digital platforms.
  • Business leaders and entrepreneurs are stepping forward as influential voices in the UK, with 22.9% publishing newsletters and 10.4% hosting podcasts.
  • AI and Emerging Technology (12.3%), FinTech (12.3%) and Cybersecurity, Risk & Digital Trust (5.3%) lead the UK’s ranking in 2025, while General Tech (59.4%) captures ‘multi-hyphenate’ voices who spans multiple sectors.
  • Business leaders (52%), Journalists (20.3%) and Academics (9.2%) are the three largest groups of technology influencers in the UK.
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UK Top 50
1
Mustafa Suleyman
Entrepreneur
Microsoft AI

2
Demis Hassabis
Entrepreneur
Google DeepMind and Isomorphic Labs

3
Vishal Marria
Entrepreneur
Quantexa

4
Peter Smith
Entrepreneur
Blockchain.com

5
Azeem Azhar
Entrepreneur
Exponential View

6
Richard Branson
Entrepreneur
Virgin Group

7
Gary Marcus
Creator
Marcus on AI

8
Martin Sorrell
Venture Capitalist
S4 Capital Group

9
Tim Berners-Lee
Academic
University of Oxford

10
Spencer Kelly
Journalist 
BBC Click

11
Tanuja Randery
Business Leader
Amazon Web Services

12
Matt Clifford
Entrepreneur
Entrepreneurs First

13
Mike Butcher
Journalist 
Pathfounders and Techfugees

14
Graham Cluley
Creator
The AI Fix

15
Florian Douetteau
Entrepreneur
Dataiku

16
Bernard Marr
Creator
Bernard Marr & Co

17
Tom Blomfield
Entrepreneur
Y Combinator

18
Ed Conway
Journalist
Sky News

19
Nikolay Storonsky
Entrepreneur
Revolut

20
Benedict Evans
Academic
Independent Analyst and Investor

21
Alan Woodward
Academic
University of Surrey

22
Anne Boden
Entrepreneur
Starling Bank

23
Romi Savova
Entrepreneur
PensionBee

24
Simon Taylor
Entrepreneur
Tempo

25
Alexander Martin
Journalist 
Recorded Future News

26
Tom Warren
Journalist 
The Verge

27
Alex Hern
Journalist
The Economist

28
Miya Knights
Journalist
Retail Technology

29
Dan Milmo
Journalist
The Guardian

30
Rory Sutherland
Business Leader
Ogilvy Group UK

31
Poppy Gustafsson
Business Leader
Ex-Darktrace & Ex-Ministry of Investment

32
Wayne Williams
Journalist
TechRadar, betanews

33
Mike Moore
Journalist
Tech Radar

34
Désiré Athow
Journalist
TechRadar

35
Guillaume Pousaz
Business Leader 
Checkout.com

36
Liz Kendall
Government
UK Government

37
Chris Price
Journalist
TechDigest TV

38
Madhumita Murgia
Journalist 
The Financial Times 

39
Melissa Di Donato
Business Leader
Kribya

40
Matthew Field
Journalist
The Telegraph

41
Thomas Macaulay
Journalist
Freelance

42
Jeremy Kahn
Journalist 
Fortune

43
Ian Cutress
Academic
Freelance, More Than Moore

44
Zoe Kleinman
Journalist
BBC News

45
Kate Russell
Journalist
BBC Click

46
Gordon Young
Journalist
The Drum

47
Dave James
Journalist
PC Gamer, PCGamesN

48
Amy Lewin
Journalist
Sifted

49
Laura Miller
Journalist
Freelance

50
David Price
Journalist
Macworld UK

Actionable insights to drive impactful PR strategies in Europe

Launched in 2017, the Tyto Tech 500 is still the only data-driven ranking of B2B technology influencers shaping Europe’s ecosystem based on in-depth analysis and multiple data points.

It recognises those who demonstrate high levels of influence across the media, social media, and digital channels, regardless of their origin or location.

More than a list, the Tyto Tech 500 is a practical resource for senior PR and communications leaders at fast-growing B2B technology companies.

Download the report
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