Jennifer van der Wals

Associate Director

Jennifer is an Associate Director at Tyto and works from a beautiful small village directly at the river Main in Bavaria. She is an experienced PR and communications professional with expertise in various fields, from tech, software and security to finance and the industrial and healthcare sector. 

Before she joined Tyto, Jennifer built up her PR career from traineeship to senior counselling at tech PR agency Hotwire while completing distance learning with a degree in communications management from the DPRG (German Public Relations Association). In the past seven years, she was fascinated by companies leveraging innovative technologies which can change the way we live and work. For those clients, including the likes of Qualcomm, Eaton, SUSE, Fujitsu Electronics or OMRON Healthcare, she was leading communication programmes and driving them to success – from developing and implementing communication concepts over creative content ideas to establishing cultivated media relations. 

Jennifer is a passionate organiser – not only does she keep track of responsibilities in her job even in stressful times, but she sees working on to-do lists also as a personal hobby. Perhaps this comes from the fact that before entering the PR world, she worked as a project manager being responsible for multilingual translations of technical documentations.  

No wonder that Jennifer’s colleagues love her for her attention to detail and organisational skills. 


LinkedIn: Jennifer van der Wals