Research Breakdown
Finding 1. The average financial cost of a PR commute into London is now £5,622 per year or 16% of the average annual London net post-tax PR industry salary.
Sample Commuter Towns | Annual season ticket plus monthly zone 1-2 Oyster | % of the annual average London net post tax PR industry salary
|
Basildon | £4,558 | 13 |
Beaconsfield | £4,898 | 14 |
Chatham | £5,870 | 16 |
Chelmsford | £5,710 | 16 |
Fleet | £5,698 | 16 |
Guildford | £5,350 | 15 |
Harlow | £5,066 | 14 |
Hemel Hempstead | £5,450 | 15 |
Luton | £5,926 | 17 |
Maidstone | £6,206 | 17 |
Oxford | £6,874 | 19 |
Reading | £6,222 | 17 |
Slough | £4,330 | 12 |
Southend | £5,258 | 15 |
St Albans | £5,230 | 15 |
Tunbridge Wells | £6,410 | 18 |
Worthing | £6,518 | 18 |
Average | £5,622 | 16 |
Finding 2. The average daily time cost of a PR commute into London is nearly two and half hours per day when you combine the rail commute, travel to/from home to the station, and connecting London Underground travel to the office. Annually this equates to employees giving away an average of £13,154 worth of unpaid overtime to get to the office, based on the PRCA’s estimated average annual London annual PR salary.
Sample Commuter Town | Daily hours commuting | Annual equivalent value in unpaid overtime |
Basildon | 2.28 | £12,225.15 |
Beaconsfield | 1.95 | £10,440.46 |
Chatham | 2.43 | £13,028.26 |
Chelmsford | 2.05 | £10,975.86 |
Fleet | 2.72 | £14,545.25 |
Guildford | 2.17 | £11,600.51 |
Harlow | 1.95 | £10,440.46 |
Hemel Hempstead | 2.12 | £11,332.80 |
Luton | 1.93 | £10,351.22 |
Maidstone | 3.15 | £16,865.35 |
Oxford | 3.45 | £18,471.58 |
Reading | 2.17 | £11,600.51 |
Slough | 2.32 | £12,403.62 |
Southend | 2.80 | £14,991.43 |
St Albans | 1.68 | £9,012.70 |
Tunbridge Wells | 2.72 | £14,545.25 |
Worthing | 3.88 | £20,791.68 |
Average | 2.46 | £13,154 |
Finding 3. When you project this commuting time over a year, the average cost of a PR commute to London equates to 24 full 24-hour days per year. Over a ten-year period, this is 240 full 24-hour days, which is the equivalent of one full working year of 24-hour days of a person’s life after you have deducted holidays. In summary, employees spend the equivalent of one entire working year of their lives commuting over a ten year period.
Commuter town | Per year in days (24hr days) | Per 10 year period (24hr days) |
Basildon | 22.4 | 223.6 |
Beaconsfield | 19.1 | 190.9 |
Chatham | 23.8 | 238.3 |
Chelmsford | 20.1 | 200.7 |
Fleet | 26.6 | 266.0 |
Guildford | 21.2 | 212.2 |
Harlow | 19.1 | 190.9 |
Hemel Hempstead | 20.7 | 207.3 |
Luton | 18.9 | 189.3 |
Maidstone | 30.8 | 308.4 |
Oxford | 33.8 | 337.8 |
Reading | 21.2 | 212.2 |
Slough | 22.7 | 226.8 |
Southend | 27.4 | 274.2 |
St Albans | 16.5 | 164.8 |
Tunbridge Wells | 26.6 | 266.0 |
Worthing | 38.0 | 380.2 |
Average | 24.06 | 240.57 |
Finding 4. For parents, commuting time equals additional wraparound childcare time and costs. The average cost of wraparound childcare for London commuters is £18.86 per day or £4,450.57 per year. This equates to an average of 12.57% of employee’s net post-tax annual PR industry salary.
Sample Commuter town | Wraparound childcare cost per day based on South East average of £7.75 per hour | Wraparound childcare costs per year, based on 261 working days less 25 days holiday | % of annual net post-tax average London salary spent on wraparound childcare |
Basildon | £17.70 | £4,176.22 | 11.68205 |
Beaconsfield | £15.11 | £3,566.55 | 9.976643 |
Chatham | £18.86 | £4,450.57 | 12.44949 |
Chelmsford | £15.89 | £3,749.45 | 10.48827 |
Fleet | £21.05 | £4,968.78 | 13.89908 |
Guildford | £16.79 | £3,962.83 | 11.08516 |
Harlow | £15.11 | £3,566.55 | 9.976643 |
Hemel Hempstead | £16.40 | £3,871.38 | 10.82935 |
Luton | £14.98 | £3,536.07 | 9.891372 |
Maidstone | £24.41 | £5,761.35 | 16.11612 |
Oxford | £26.74 | £6,310.05 | 17.65098 |
Reading | £16.79 | £3,962.83 | 11.08516 |
Slough | £17.95 | £4,237.18 | 11.85259 |
Southend | £21.70 | £5,121.20 | 14.32544 |
St Albans | £13.05 | £3,078.82 | 8.612315 |
Tunbridge Wells | £21.05 | £4,968.78 | 13.89908 |
Worthing | £30.10 | £7,102.62 | 19.86801 |
Average | £19.04 | £4,494 | 12.57 |
Finding 5. When you combine the annual cost of travel with the cost of wraparound childcare, the average London commuter is paying out £10,115 of their net post-tax salary per year to get to their London office. This equates to 28% of the annual average net post-tax London PR salary.
Commuter town | Commute costs | Wraparound childcare cost per year, 261 days less 25 days holiday | Total combined cost | % of net post-tax salary on expenses |
Basildon | £4,558 | £4,176.22 | £8,733.82 | 24.43093979 |
Beaconsfield | £4,898 | £3,566.55 | £8,464.15 | 23.67660634 |
Chatham | £5,870 | £4,450.57 | £10,320.17 | 28.86840658 |
Chelmsford | £5,710 | £3,749.45 | £9,459.05 | 26.45962125 |
Fleet | £5,698 | £4,968.78 | £10,666.38 | 29.83687189 |
Guildford | £5,350 | £3,962.83 | £9,312.43 | 26.04949323 |
Harlow | £5,066 | £3,566.55 | £8,632.15 | 24.14654955 |
Hemel Hempstead | £5,450 | £3,871.38 | £9,320.98 | 26.07340998 |
Luton | £5,926 | £3,536.07 | £9,461.67 | 26.4669408 |
Maidstone | £6,206 | £5,761.35 | £11,966.95 | 33.47492238 |
Oxford | £6,874 | £6,310.05 | £13,183.65 | 36.87837422 |
Reading | £6,222 | £3,962.83 | £10,184.43 | 28.4887223 |
Slough | £4,330 | £4,237.18 | £8,566.78 | 23.96370062 |
Southend | £5,258 | £5,121.20 | £10,378.80 | 29.03242049 |
St Albans | £5,230 | £3,078.82 | £8,308.42 | 23.24097644 |
Tunbridge Wells | £6,410 | £4,968.78 | £11,378.38 | 31.828536 |
Worthing | £6,518 | £7,102.62 | £13,620.22 | 38.09957388 |
Average | £5,622 | £4,494 | £10,115 | 28 |