Entries by Holly Justice

Top 10 influencers in MadTech #Tech500

The Tyto Tech 500 Power List went live at the end of 2018, and for the first time, we can reveal the 10 most influential people in UK MadTech, as we dive into the data sector-by-sector. MadTech is experiencing an interesting transition period as fast-moving tech changes are driving and changing the ways in which insights can be gathered, […]

Heritage retailers fail to influence in the RetailTech 30

The Tyto Tech 500 Power List has been published for 2018, and for the first time, we can reveal the 30 most influential people in UK RetailTech.   In a year where many high street retailers have faced serious financial troubles and with a number of high-profile companies going bust, you’d be forgiven to think that these businesses should be promoting innovation and embracing new technology. Retailers are being forced […]

Going Global: The UK’s most successful SME exporters share their advice

Our client, Croud recently launched Going Global, a report that provides analysis and best practice advice for SMEs doing business overseas in today’s climate.   Five key takeaways from the Going Global report include:   SMEs that use data to make business decisions (‘data experts’) are more confident when it comes to future growth than those companies […]

Are we mad to ignore the convergence of marketing and advertising?

Why madtech provides an opportunity to tackle the industry’s biggest problems For decades, advertisers and marketers have worked alongside each other, no doubt with a few clashed egos, but predominantly with a mutual understanding of the need to work together. Both practices have been just that, very different practices that have existed in siloes. Advertisers […]